Face-to-face communication media (BTL) provides brands with the possibility to directly interact with their audience through face-to-face communication, or by creating memorable experiences to create a deeper relationship at the points of sale and Shape the city with them.

In this department, we have more than 3000 trained and professional personnel across the country, sufficient knowledge and skills, specialized facilities and equipment, and a wide communication network, ready to deliver your message to the audience through various methods. Methods in the framework of commercial marketing and direct marketing and sales that result in a unique creative value, each of them with the support of proper strategy and ideation, bring great results.

The experience of planning and implementing hundreds of projects with a result-oriented management approach has given a unique ability to the colleagues of this department from Irannovin Center. They are completely familiar with the diverse socio-economic behavior of different regions of the city and the country. For this reason, when interacting with the audience, they try to use the appropriate approach, method and language for a wide range of audiences. This is the rule of face-to-face communication; This is the reason for its impressive effectiveness.